efulmer 
Now Requests can include XLSX and/or CSV attachments that are automatically processed into production work (Products, Samples, Shots, etc.) via custom client logic! No more emails with critical production data that require manual download an attachment to begin a long process of manual steps to prepare for a seasonal campaign. Now, a Request form is … Read more
October brings cooler weather, approaching holidays, and thoughts of a new year. This October also brings a huge new feature to ShotFlow power users – Nested Navigation. This new navigation and visibility functionality is the most significant UI leap since the 2019 launch of ShotFlow’s “2.0” platform architecture. Now navigating across many related data objects … Read more
We’re thrilled to announce the ShotFlow / Workfront partnership to integrate the world’s leading Work Management platform with the world’s leading Studio Production Management platform.This is the first end-to-end solution for brand Marketing and Merchandising teams to directly drive content creation at scale, with real-time visibility to content production status.
Rebecca Starr, Director of Client Success, opens up about her life and her journey to the ShotFlow team… I’m from a different era. A time where telephones were connected to a plug in the wall, and call waiting was the latest feature. A time where a computer was too expensive to be found anywhere except … Read more
You always knew there had to be a better way to manage and access Style Guides than a giant PDF. Well, you were right! ShotFlow’s Style Guides module provides a “single source of truth” for each element of a Style Guide, and delivers the exact and most relevant Style Guide data to the capture team … Read more
Author and former Wall Street trader Nassim Nicholas Taleb coined the term “black swan event” in his 2001 book Fooled by Randomness. Black swans are major disruptive events that seem impossible, but are merely improbable. Taleb expanded on his theory in the 2007 book The Black Swan: The Impact of the Highly Improbable, warning that humans adapt our systems and framings to ignore these variables, creating a blindness to their potential.
Organizations in every industry are currently grappling with the implications of this black swan, including Studio Production Management (what is it?). If brands and studios are to survive, they must adapt to this unprecedented challenge, and emerge with lessons learned for the future.
Episode 73 features Eric Fulmer, VP of Operations & Strategic Growth at Capture Integration. We talk a lot about visual content, digital photography, and digital asset workflow especially around the large brands in the world and how they manage the large lift that is managing all of that content. Eric has a really cool story … Read more
Eric Fulmer explains how brands that produce content at scale must create a new “box” on their MarTech Stack diagram dedicated to Studio Production Management, and distinct from PLM, PIM, DAM and Enterprise Project Management (EPM). Full Article Here
Eric Fulmer explores why spreadsheets are an engineering marvel that serve as a tempting trap for creative production teams. Full Article Here