April 2024 Newsletter

Burnout Epidemic in Creative Production: A Call for Rebirth It’s no secret that the production industry has long been plagued by a toxic culture of overwork, relentless deadlines, and the constant pressure to push ourselves to the breaking point. For too long, we’ve bought into the myth that success is measured by how many hours … Read more

What to Expect When Implementing ShotFlow

Implementing a new software solution can often feel daunting and overwhelming. However, at ShotFlow, we’ve perfected an implementation approach that ensures a seamless transition for our clients. ShotFlow’s implementation process is designed to make the journey as smooth and rewarding as possible, as new opportunities for process improvement emerge during the journey. A Dedicated Guide … Read more

March 2024 Newsletter

Activating the Power of Unified Content Production The world of enterprise content production is evolving rapidly, and the time has come to announce we are officially connecting visual and copy operations through our partnership with Talkoot. Gone are the days when these two crucial components operated in silos, disconnected from one another. At ShotFlow, we … Read more

February 2024 Newsletter

Loving composable tech for the visual content supply chain! Composable tech is the modern state of interoperability between technology tools. So instead of jumping between tools, your tool of choice brings work assignments and accurate data directly to you. This “auto-magic” connectivity requires a much deeper level of relationship between key systems. Today’s brands and … Read more

The 4-letter word to drive studio management operations…

Data. As we look ahead to 2024, you and your team are on a continuous “optimization” quest to improve process. Whether you are a current ShotFlow user aiming to implement additional functionality, or new to the mission of solving enterprise level content production ops problems, there’s a 4-letter word you need – data. Tools like generative … Read more

Resilience, Agility, and the Role of AI: Adapting to the Ever-Changing Landscape of Enterprise Content Creation

In a recent conversation with industry pro, Clair Carter-Ginn, I delved into the dynamic nature of the enterprise content creation industry. As we reflected on our careers and the recent pandemic-induced challenges, Clair highlights the continual evolution and growing demands of the industry. From earthquakes and aftershocks to the ongoing digital transformation, the conversation explores … Read more