Straub Collaborative
Client Success Story
How Straub Collaborative scaled eCommerce visual content production across multiple brands and studios with ShotFlow’s data pipelines and production tracking tools.
Straub Collaborative is a leading visual content studio that partners with major brands to produce product photography, video, and other visual assets at scale. As eCommerce has grown over the past decade, brands have demanded more content faster than ever before. Straub found that while they could scale content production across multiple studios, managing the data and metadata around the exponentially growing volume of assets became a major challenge.
About ShotFlow
ShotFlow is the only Enterprise Content Production operating system available, mastering every aspect of the visual content creation process — from initial campaign, project, or job triggering of the workflow through obtaining vendor samples and images, production planning, studio operations with automated capture workflow and post-production automation. Fitting perfectly between PIM and DAM, ShotFlow bridges the content creation gap like nothing else on the market.
Top Enterprise Requirements
Today’s enterprise content productions demand data-driven workflows that connect brands and studios. Our decade of learnings working with the world’s top retail brands has revealed the universal need for reliable access to data, that enable custom workflows and automations, plus actionable visibility across all roles and teams.
Brand Rules, Meet Studio Ops
In every enterprise content production operation, the Brand rules drive the Studio production workflow, data requirements, and of course the necessary reporting for actionable insights.
